15 Best & SaaS eCommerce Newsletters 📬

Newsletters are on the rise and we all love them. That's why I've complied below some of my favourite SaaS & eCommerce newsletters. 😊
by Dan Siepen
Created On
04/07/20
Updated On
04/03/22
If you're in the world of tech (or even just on Twitter or involved in the maker community), you will know that newsletters have skyrocketed in interest.

Not only that, there are people making some serious $$$ by sharing amazing newsletters. I'm a paying subscriber to a few newsletters. I love it. Of course, I'm subscribed to many free newsletters which are insanely good as well.

Below, I've shared some of my favourites. There are more than just the 15 I've mentioned here. You will see what I mean.

I hope you enjoy this list of amazing newsletters I love.🙂

Best SaaS Newsletters

Close.io Newsletter

Close.io

- If you want to get better at sales and closing deals for your business, then this is the newsletter you need to subscribe and get into your inbox every week.
- The Close.io newsletter has to be one of the best and also largest sales-focused newsletters in the world with over 400k+ subscribers (yep 400k+ - insane number for a company newsletter).
400k+ subs
Sales
Go to newsletter

Copyhackers Newsletter

Copyhackers

- When it comes to improving your copywriting skills, there's no better resource than Copyhackers.
- The Copyhackers newsletter has over 35,000 subscribers. I always enjoy the newsletters filled with awesome content all on copywriting.
35k+ subs
Copywriting
Go to newsletter

SEO Notebook

Steve Toth

- SEO Notebook is one of my favourite newsletter for SEO.
- It's recommended by a lot of other top SEO publications & experts in the industry.
- The newsletter is by Steve Toth who is the SEO lead at Quickbooks. Just simply amazing content and resources he shares.
Amazing weekly SEO udpates & news
SEO
Go to newsletter

Indie Hackers Newsletter

Indie Hackers

- The Indie Hackers community is the best community on the internet in my opinion. Naturally having one of the best communities, means they see first hand the best content around makers, startups and growth.
- If you're building a side hustle, looking for early traction or anything early-stage startup related, this is a newsletter you need to sign up to.
Best for microsaas businesses
SaaS & Startups
Go to newsletter

The SaaS Playbook

Scaleworks

- I only signed up to this newsletter recently and I'm so glad I did. It's now one of my favourite newsletter.
- The SaaS Playbook newsletter is by Scaleworks who invest in top B2B SaaS companies. If you work in B2B SaaS Hands down you need to sign up!
Best for B2B
SaaS & B2B
Go to newsletter

Better Marketing Newsletter

Better Marketing

- Better Marketing is one of the top Medium publications. Overall really good content I receive from their newsletter each week.
- It covers a wide range of topics across marketing :)
Various topics
Growth Marketing
Go to newsletter

The Weekly SEO

Andrew Charlton

- Another amazing SEO newsletter you should subscribe to is The Weekly SEO.
- It's definitely one of the best newsletters for SEO that helps me keep up with all the changes and growth strategies related to SEO.
Curation of SEO news & resources
SEO
Go to newsletter

Product-Led Newsletter

productled.com

- With over 21k+ newsletter subscribers, Product-Led Growth is one of the best when it comes to learning about product and growth.
- Wes Bush the founder has seriously built an amazing community of startup professionals wanting to have a more product-led focus. Highly, highly recommend. :)
21k+ subs
Product-led growth
Go to newsletter

Zapier's newsletter

Zapier

- We all know and love Zapier. :)
- Zapier has one of the best content marketing machines in the world of startups and their newsletter never disappoints.
- It's always a great balance of awesome valuable content + updates on new "Zaps" and product features/updates.
Great content
Various topics
Go to newsletter

The Hustle

thehustle.co

- The Hustle was acquired by Hubspot in early 2021 and they have over 1.5 million subscribers (yep, impressive number) - there's a good reason why.
- The newsletter always contains an incredible amount of content and the quality of what they share is second to none.
- They put a lot of research into the content they share and it certainly shows. It's an absolute must to sign up.
Great content
Various topics
Go to newsletter

Best eCommerce Newsletters

Chips & Dips

Emily Singer

- This newsletter I only discovered the week before I wrote this and have to say I am super impressed with the level of content.
- Why called Chips & Dips? Well firstly, it's an awesome name I have to say. Basically, "Chips" is for news & the "Dips" are more in-depth marketing lessons or stories. Really cool. I just love the name.
Great content
DTC & various topics
Go to newsletter

Convert CRO Newsletter

Convert.com

- Convert.com do a really good monthly newsletter on all things CRO & eCommerce.
- They share some good deep dives and strategies for CRO that you can implement.
3k+ subs
CRO
Go to newsletter

2PM

Web Smith

- If you love DTC then you must subscribe to 2PM by Web Smith.
- There's a paid membership to get access to some incredible data, lists, studies + more but the free newsletter is amazing too. 
- There's no one else who reports and shares great content on DTC aside from 2PM. This community and publication has a big future.
Epic site & newsletter
All things DTC
Go to newsletter

NiK Sharma's Newsletter

Nik Sharma

- Nik is one of the biggest influencers in the DTC & eCommerce world.
- He's incredibly experienced and his newsletter is simply jam-packed full of value where he shares everything from strategy, updates & more.
- He has over 15k subs and can say for sure I'm a very happy subscriber.
15k+ subs
All things DTC
Go to newsletter

Retail Dive DTC Newsletter

retaildive.com

- Retail Dive has a few awesome newsletter options which you can subscribe to.
- Great content across news, trends, updates, funding announcements, operations and more all focused on DTC.
- Sends out weekly every Tuesday and it's a great way for me to keep across industry trends and updates.
Good for trends & news
News & Updates
Go to newsletter
😊 Sign up for updates when I release something on growth marketing 😊💪
I don't send emails often (few times per year) but when I do I ensure to send emails worth reading related to growth marketing. I also send emails when I make updates to my resources or release new content worth reading. :)
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