What are the best landing page tools?
I've used and tried a lot of landing page tools and builders across the years, and there's only a handful I turn to for client work and my own projects. I've shared some of the popular builders on the market, but hands down the best four I use: Webflow (I use daily and even built this site - best CMS ever), Lead Pages, Instapage, and Unbounce.
How do I create a landing page?
You can create landing pages in literally minutes. To really speed up the process, just signup for one of the tools I've mentioned in this article, most should have templates which you can choose from (really speeds things up), select a domain (if you don't have one), add your own branding, add copy, add some imagery, social proof elements, add a form or CTA button (what you want visitors to do), and then press live.
What's the easiest landing page software to use?
Creating beautiful, well-designed landing pages are a lot easier these days compared to a few years ago. A big reason is improved UX and easy to use, drag-and-drop builders. For those who are designers, or have decent design skills, Webflow is my personal platform of choice. For marketers or anyone who doesn't have strong design or technical skills, Lead Pages and Instapage are really good choices. You can as well use Wordpress for landing pages, although building them from scratch is difficult. Best to use a theme.