⚡ I live and breathe marketing & community building + my purpose in life is to leave a positive impact on those around me and the community 😊
Get to know me 😊
Collection of some of my content on growth + marketing for both SaaS & eCommerce 😊
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Huge resource of over 10+ in-depth growth marketing checklists that covers various marketing channels. Continually updating resources to keep the content fresh :)
A big collection of over 75+ of my favourite marketing tools which have I've personally used for various startups & eCommerce companies for growth.
This piece of content I've created for myself to track my favourite SaaS resources that includes podcasts, key people, blogs, newsletters, videos, books + more.
I love No Code tools and have shared 33+ tools I love. There's never been a better time to build awesome products & applications thanks to No Code :)
Finding good quality case studies is hard to find so I've gone ahead and curated the best high-quality growth & case studies that I've got a lot of value from :)
As someone who knows how stressful it is running a startup, it can take a toll mentally. I've saved and shared 21+ resources that have helped me.
I've curated over 50+ various case studies, from short form to longer form which are worth reading. More to be added as I come across them :)
Similar to the SaaS Case studies, I've curated over 21+ awesome eCommerce case studies that are good reads for eCommerce founders.
I am a Sydney-based marketer with many years of experience working with startups & larger organisations. I first started in digital marketing in 2013. I hope you enjoy learning more about me personally and my professional career :)
MY PROFESSIONAL SIDE
I provide customer-focused, data-informed results. My values reflect in my work & the teams I work with.
I help startups and larger businesses with growth marketing consultancy – this can arrange for anything from overall strategy & planning to then channel specific strategy and execution across Facebook Ads, SEO, PPC, Copy, Content Marketing, Email Marketing, eCommerce and much more.
Over the years I have built up my marketing repertoire across many key areas. Not only am I passionate about marketing, but I am super passionate about building startups + consulting to companies that are innovative and strive to create real positive value in the world.
I was previously part of the founding team that built Australia's #1 coding school and also founded Australia's largest growth hackers community + run successful growth hacking events in Sydney. During these events I have arranged & attracted Australia’s & the world’s top growth marketers such as Neil Patel, Aaron Agius, Josh Fecther, Sean Ellis & many others.
Now I work on some cool new projects. :)
I love giving back to the community and continually learning and striving to become a stronger T-shaped marketer.
MY PERSONAL SIDE
I always strive to be super positive in my life and support friends and family whenever I possibly can.
I have experienced some awesome things in my life from travel, work, friends and family experiences.
However, I've had my fair share of personal mental challenges and bad experiences with business/personal circumstances which I have sometimes found myself in a dark hole (and many of you would have to). Despite all this, it's important to live life to the fullest and I try to do so everyday.
Some things I remind myself each day:
1. Have a positive perspective on life as much as you can
2. Respect people's opinions and have an open perspective, even if sometimes you disagree
3. Make sure to live in the present as much as you can, without stressing about the future
4. Live and let live - don't force agendas on others
5. Be flexible with your goals - don't have too many 'large' goals
6. Smile to a stranger - it never hurts anyone
7. Try to have fun with whatever you're doing - otherwise, why the **** even do it? :)
8. Trust your gut instinct - most of the time it will be right
9. Look after your mental health. It's not weak to speak.
10. Just do your best :)
Have been featured in various publications & blogs around growth marketing & startups :)
I contributed an article about 11 top growth hacking strategies for startups.
Wrote about the best places to promote your startup for free. Received lots of shares.
I wrote a piece about key tips to mastering Google Analytics for those who don't know GA well.
I'm super passionate about the work I do and also about living life to the fullest.
My family and friends are my top priority.
Remember to always be kind and respectful.
If you ever have any questions about my site or work, feel free to reach out to me.😊
