With iOS updates to even more competition than ever before, scaling Facebook Ads accounts and campaigns is more challenging than ever - no matter what industry or vertical you're in. A few major factors in succeeding with Facebook Ads is the ability to structure, continuously test, produce winning-creative and scale ad sets and campaigns fast. Of course, no tools can replace a robust ads strategy, but these Facebook Ads tools I've talked about here have helped immensely as part of optimisation and automated workflows to help scale accounts I work on.
Oh, I also created this detailed Facebook Ads Checklist which you may like. :)