What are the best video editing tools for social media videos?
I've used a few video editing tools and platforms during my career for content creation and there's never been a better time to be a marketer. Lots of new tools have come to the market making it even easier to edit and repurpose content, perfect for non-experienced video editors. Whilst traditional tools like Final Cut Pro, Adobe Premier and iMovie will always remain as the go-to advanced tools for editing, for busy marketers who are wanting to produce more content faster, these are 3 amazing tools you need to check out: TypeStudio, Biteable, Canva Pro (yep, Canva now does video), Animoto, and Vimeo Create.
Which free software is best for video editing?
There are a few free options on the market which can help with editing. Some of my personal favourites worth trying are: iMovie (Mac only), Lightworks (there's an option to upgrade), Openshot, and Videopad. Like with any free tool comes limitations of features. Although each of these above do a good job producing simple edits.
What video editing software do the top YouTubers use?
If you're wanting to run a YouTube channel, considering one or even doing one now and wanting to create epic content, then you will need to upgrade to more professional video editing software packages such as Adobe Premier or Final Cut Pro. There are other programs out there, but these two are the most common for serious YouTubers.